What is the business case and considerations for using address cleansing software?
If data is 99% accurate:
Low address accuracy leads to low confidence, especially when there are multiple versions of the truth and customers have conflicting addresses distributed across multiple systems. Poor address data hinders the ability to forecast accurately. It can also lead to decreased revenue by missed cross selling opportunities, rework and remediation effort, customer support and high reputational risk.
There are two solutions. The first solution is to validate and capture addresses before bad data enter your system. The second solution is to use bulk address validation to fix and cleanse existing addresses in your database.
2. Bulk address cleansing. Export your addresses to Addy's Excel spreadsheet and click "match" to batch cleanse large volumes of address data in one go by calling the secure Address Cleansing API in the background. Import your cleansed addresses into your system and you're done. Developers also have the option to automate the address cleansing process by calling the Address Validation API programmatically.
Addy has a commercial license to use the latest, up-to-date address information available in New Zealand. Addy is easy to use and can handle large volumes of address data to perform bulk address cleansing and provide hybrid (bulk and manual) validation.
Addy have years of experience working with large corporate businesses, perfecting the art of incorporating advanced algorithms such as fuzzy address matching into our address cleansing solution to produce accurate results.
Automation is the key to reduce mistakes, increase efficiency and improve reliability. That's why developers choose to use Addy's Address Validation API to programmatically clean up addresses.
Call the API with invalid, partial and incomplete addresses and receive a response with cleansed address data, complimented with comprehensive metadata, in a convenient JSON or XML format.
Addy provides 1,500 free cleansed addresses per month. If you need to validate additional addresses per month you only pay for what you use. No contracts and no expensive, fixed monthly fees.
Addy offers an on-premises solution for private (no usage logging), high volume, unlimited address cleansing requests suitable for medium to large enterprise organisations.
See the pricing page for more detail.